Investing in eye-catching design is essential in the retail industry where perception is everything! Authenticity is required here to create truly original designs to catch the eye of the ever discerning shopper.
Get seen on the street
In 2018, £331 billion worth of retail sales were generated, making it one of the absolute staples of the UK economy. But to get a slice of that, what key ingredients do you need to be successful in retail?
It all starts with your name, your brand, your identity. It's not easy, but if you get it right, you can well and truly make your mark in the retail industry.
Retail Branding & Design Agency
There are always many things to think about with any sector we work in. Retail, in particular, is vast and needs careful consideration to ensure the design and branding work we do is executed to the highest level and is spot on for your audience.
We are a boutique design and branding agency based in the heart of Yorkshire, and we know what it takes to create something awesome. Many retail clients will come to us with an initial project which develops into a more extensive branding and design strategy to encompass print, online, advertising and much more. We have experience helping retailers of all shapes and sizes with their identity.
The retail sector is fast-paced and ever-changing. It demands prominent, bold branding to get the right messaging across and showcase a must-have product.
How Rebus can help your retail brand
Does your retail brand need a new identity?
Perhaps you are launching a new product, and you need our help to create a memorable, beautifully crafted design?
At Rebus, our boutique design and branding agency is a perfect fit for any retail brand looking to make their mark.
We offer a full range of services, including:
• Brand identity
• Logo design
• Design for print
• Packaging design
• Web design
Top tips for retail brands
Consider packaging.
Getting the packaging design right is vital, whether it's food packaging or product packaging. Think outside the box & create something that will stand out on store shelves.
Know your buyers.
Follow the changing markets and keep an eye on the latest' must-have'.
Aim high.
Fancy being the next Amazon? If you're a start-up, keep in mind what could become of your brand and how a strong identity can be a global force to be reckoned with.
Our process
How you look has a significant impact on how your potential customers perceive your brand and let them know if it’s the right one for them. At Rebus, we follow a 5-step process to ensure that the outcome not only makes you look good but works for you too.
Discover
Good design starts with a good ear.
To understand a client and their needs, we first ask questions to develop a clear understanding of their business, their industry, their goals and target market.
Define
He who sets-off without a destination in mind will most probably end up nowhere.
In the design process, to get to the right end result, we set clear goals from the outset.
Design
Homework is done, crack open a packet of Hob Nobs and a brand new Sharpie!
Once we have defined the direction and developed a good understanding of the personality of the business, we grab a blank sheet of paper, a pen and a mug of Yorkshire tea.
Refine
Simplify. Simplify. Simplify.
After receiving feedback, we then refine our ideas, fonts are chosen to suit the personality and character of the company, alignment, construction, sizing, spacings and colour are all considered at this stage.
Develop
The design of a great logo is not the end, but the beginning of a great brand identity.
After we have worked so hard to create an identity that we are all proud of, let’s keep it that way!
Latest news
Brand Guidelines, why do you need them?
One of the most important parts of branding is consistency; regardless of the size of your company. Brand guidelines are a key tool to help ensure consistency across all applications.
What makes a good logo design?
With all the logos we create, we stick to our proven formula… keep it simple, make it relevant, design it to be adaptable and make sure it’s distinctive.
6 Tips For Creating A Memorable Brand Identity
Creating a ‘brand’ is far more than just creating a logo, otherwise a boutique design and branding agency like us would struggle to justify its skills and expertise.
Start a project
Get started with your retail design or branding project today!
So call us on 01765 647100, or simply fill out the form below and we’ll get straight back to you.