To be taken seriously, technology brands need an innovate, modern and clean brand identity to make its mark in this sector.
Impact on Technology
When it comes to tech, looks do matter. In many cases, you are designing the future, so this has been be reflected within the visual identity.
The technology sector in the UK is growing all the time and is worth over £180bn, with recent stats showing that the UK tech sector growth has outstripped both the US and China.
Technology Branding & Design
You may be a technology start-up, or you could be a digital company with an existing presence looking to take your brand to the next level. Whatever tech-based business you have, we’re here to help make your brand stand out against the competition.
Based in Yorkshire, we are a creative design and branding agency perfectly suited to helping technology brands make their mark in the fast-moving industry. The best brands keep up, and we want you to be one of them.
Never has branding and design been more critical than with technology. They go hand in hand, like bread and butter, salt and pepper or fish and chips.
How Rebus can help your Technology Brand
Are you looking to make your mark with unique branding or creative design?
At Rebus, our boutique design and branding agency will work with you from concept to creation.
We offer a full range of services, including:
• Brand identity
• Logo design
• Design for print
• Packaging design
• Web design
Tips for Technology Branding
Go crazy, right?
There are no rules with tech branding. You can be as bold and dynamic as you want. It should be unique to you and memorable to others.
Remember the human factor.
Creating a personality for your brand is essential. Remember your audience and communicate the right message.
Brand values, they matter.
What do your brand and business stand for? What are your values? Knowing these and considering how they might develop with your tech brand is essential.
Our process
How you look has a significant impact on how your potential customers perceive your brand and let them know if it’s the right one for them. At Rebus, we follow a 5-step process to ensure that the outcome not only makes you look good but works for you too.
Discover
Good design starts with a good ear.
To understand a client and their needs, we first ask questions to develop a clear understanding of their business, their industry, their goals and target market.
Define
He who sets-off without a destination in mind will most probably end up nowhere.
In the design process, to get to the right end result, we set clear goals from the outset.
Design
Homework is done, crack open a packet of Hob Nobs and a brand new Sharpie!
Once we have defined the direction and developed a good understanding of the personality of the business, we grab a blank sheet of paper, a pen and a mug of Yorkshire tea.
Refine
Simplify. Simplify. Simplify.
After receiving feedback, we then refine our ideas, fonts are chosen to suit the personality and character of the company, alignment, construction, sizing, spacings and colour are all considered at this stage.
Develop
The design of a great logo is not the end, but the beginning of a great brand identity.
After we have worked so hard to create an identity that we are all proud of, let’s keep it that way!
Latest news
Brand Guidelines, why do you need them?
One of the most important parts of branding is consistency; regardless of the size of your company. Brand guidelines are a key tool to help ensure consistency across all applications.
What makes a good logo design?
With all the logos we create, we stick to our proven formula… keep it simple, make it relevant, design it to be adaptable and make sure it’s distinctive.
6 Tips For Creating A Memorable Brand Identity
Creating a ‘brand’ is far more than just creating a logo, otherwise a boutique design and branding agency like us would struggle to justify its skills and expertise.
Start a project
Get started with your technology design or branding project today!
So call us on 01765 647100, or simply fill out the form below and we’ll get straight back to you.